This one is definitely worth taking a few moments to read. It’s basic and to the point and speaks to four things managers need to truly focus on to increase resident retention. Sometimes the basics need to be reiterated amidst all of the ‘noise’ that seems to permeate everything. The article stresses the importance of creating a happy on-site staff, using effective communication (different folks prefer different methods of communication), performing resident surveys, and striking a balance between technology and engagement, with engagement being the critical component of the fourth issue. Focusing on all four areas will likely result in happier residents which usually translates to better resident retention.